The 2016 Nielsen Breakthrough Innovation report calls out the need for new CPG innovation models. Smart companies will look at these data and start adding new pages to their innovation playbooks. Call Fifty Gazelles to find out how.
Tag: Innovation
25 Innovative Consumer And Retail Brands For 2015 – Forbes
The consumer and retail industries are undergoing a rapid transformation. Innovation, and the young, emerging brands driving it, are rarely celebrated, even when they perform exceptionally well and help to change lives.
New favorite quote: “The sources of competitive advantage now lie outside the firm.”
@NirajDawar https://hbr.org/2013/12/when-marketing-is-strategy